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Showing posts from May, 2023

Fifth interview : Advertisement/PR

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  Topic: Advertisement/PR Interviewer; Yutaro  Interviewee;  My grandparents, Yoshiaki (88 years old) and Takako (83 years old) from Japan At this time, I had an interview about advertisements. Comparing to America, our advertisement would be different. Still, there are some advertisements outside.  I think American people like to make some ads on the wall, but people in Japan use poster as an PR tool. Also, painting wall is a bit hard in Japan. That is because most buildings are made of woods.  I asked my grandparents what kinds of ads on the wall. They answered there are some posters about movie when they are young. 懐かしい昭和時代の映画ポスター展 - 東北の玄関 南会津 そこには感動が!いっぱい (goo.ne.jp) When it comes to indoor poster, they do not have own room. They do not have freedom to put poster in the house. Also, they do not have such a habit to put poster inside the house. Advertisement seems to affect a lot after they became older. There were some ads on newspapers in the past, but they have been colorful and

Fourth interview : Print Media

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  Topic: Print Media Interviewer; Yutaro  Interviewee;  My grandparents, Yoshiaki (88 years old) and Takako (83 years old) from Japan Hello, today I am going to talk about Print media. With my interview, I could find some differences between now and the past.  When it comes to newspapers, they were common at my grandparents' childhood. As they are delivered in these days, there is the same system of delivery services for newspapers.  My grandfather likes to read it about sumou which is one of Japanese traditional sports. That is similar to wrestling. Sumo, Japan's National Sport - Kipling & Clark (kiplingandclark.com) We have this sport from the past time, so it is one of the favorite and unchangeable sport for him. When my grandparents were child, the only platform that they could get information was radio and newspapers. Thus, newspaper is definitely important for their life. As another platform of print media, I mentioned to books. However, my grandparents do not get use